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Email template

Win-back email

Invite inactive users back with a concise summary of useful changes.

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Subject
See what’s new in Acme

Preheader
Your workspace is ready when you are.

Usage guidance

Make it fit the send.

  • Choose updates that match why the recipient first signed up.
  • Send only to recipients who can still access the workspace.
Variables

Data this template expects.

{{ctaUrl}}
Destination for the primary action.
{{firstName}}
Recipient’s first name.
{{logoUrl}}
URL for the sender’s logo.
{{unsubscribeUrl}}
Link where the recipient changes email preferences.
{{whatsNew}}
Concise summary of improvements since the recipient last visited.
{{workspace}}
Customer-visible workspace or account name.

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